![]() They accommodated his day job by sticking to a strict production schedule (Pytka made sure that Jordan started at 9 a.m. When the studio signed Jordan, there was an understanding that their lead actor would also be focused on laying the foundation for a championship run with the Chicago Bulls. Alexander's Seinfeld co-star, Wayne Knight, eventually took the job. Fox, Chevy Chase, and Jason Alexander all passed. As such, director Joe Pytka said he had problems casting the role of Jordan’s publicist, Stan Podolak. To add to the challenge, taking a role in Space Jam would mean working with cartoon characters and an athlete with no acting credits to his name. The sports film was one of the first of its kind: a combination of animation and live action. FOX, JASON ALEXANDER, AND CHEVY CHASE TURNED IT DOWN. "I am forever astonished that any commercial I did was popular, let alone have a movie made from it,” Jim Riswold, the brains behind the commercial, told the Chicago Tribune. His timing couldn’t have been better: The studio was searching for the perfect way to re-launch the Looney Tunes franchise-and Space Jam was born. Jordan’s longtime agent David Falk saw the concept’s big-screen potential and brought the idea to Warner Bros. One year before Space Jam hit theaters, Michael Jordan and Bugs Bunny faced off in a game of one-on-one for a “Hare Jordan” Nike commercial. Before the sequel heads into production in 2019, look back on 15 ways the family-friendly classic hit 'em high. The kooky film didn't take itself too seriously, playing on its star's failed attempt at a baseball career following his first retirement from the NBA in 1993, and introduced a new generation to Danny DeVito. In the original live action/animated movie hybrid, Michael Jordan gets recruited by Looney Tunes characters to assist in a basketball faceoff between the Tune Squad and the alien Monstars. box office, the fan favorite is finally getting a sequel, produced by Ryan Coogler and starring LeBron James. More than two decades after Space Jam opened at the top of the U.S.
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